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Which pricing model to choose onTrafficSigma to enjoy larger profits

Whether you target globally or aim at the narrow segment, TrafficSigma enables you with balanced pricing models to maximize your ROI. Don't overpay with our smart campaign tests and the next-gen traffic estimator.

Hand selecting glowing price tags above a tablet

Launch campaigns and set up offers with the best-matching pricing model

  • CPC

    Cost Per Click pay only when user clicks - from $0.005

    Push campaigns, Testing new offers

  • CPM

    Cost Per Mille pay per 1,000 impressions - from $1.00

    Pop traffic, scaling proven campaigns

  • Target CPA

    Set desired CPA system auto-optimizes to hit target

    After initial testing, hands-off optimization

  • Smart CPM

    AI adjusts bids per impression based on conversion likelihood

    Maximizing conversions at scale

Operate pricing models to gainbroader reach and larger ROI

CPC

Cost Per Click pay only when user clicks

Push campaignsTesting new offers

Choose the cost-per-click payment when your offer is easy to convert (e.g., just an opt-in required). Check the traffic and bid estimates before launching to make sure you can get sufficient click volume.

Top verticals

  • VPN & Utility
  • PIN Submits
  • Sweepstakes

Top ad formats

  • Popunder
  • Push Ads

CPM

Cost Per Mille pay per 1,000 impressions

Pop trafficScaling proven campaigns

The cost-per-thousand-impressions pricing is great for discovering new GEOs and testing traffic. All complex conversion flows such as CC submits and deposits are better tested on this model. It's cost-effective and helps balance your bids properly until you start getting lots of conversions.

Top verticals

  • Mobile Apps & Games
  • Utilities & Software
  • Subscriptions

Top ad formats

  • Popunder
  • Push Ads
  • Native Banners

Target CPA

Set desired CPA system auto-optimizes to hit target

After initial testingHands-off optimization

Cost-per-acquisition is the safest and the most expensive pricing model. Choose it when you know your customers well and when your conversion flow is simple (e.g., app installs). If you target a new audience or have a complex conversion flow (CC submits), start with the CPM model instead.

Top verticals

  • Finance
  • E-commerce

Top ad formats

  • Popunders
  • Native Banners
  • Banners

Smart CPM

AI adjusts bids per impression based on conversion likelihood

Maximizing conversions at scale

Smart CPM automatically raises or lowers your bid on every single impression based on how likely it is to convert, so your budget flows to the placements that perform. It's the most hands-off way to scale a proven campaign while keeping your effective cost under control.

Top verticals

  • Finance
  • E-commerce

Top ad formats

  • Popunders
  • Native Banners
  • Banners

Join TrafficSigma today

You're only a few minutes away from high-performing ad campaigns and loads of quality traffic. Welcome to your new growth area!

  • Protect budgets and win hearts with CPM-based smart campaign tests

    Forget about hit-or-miss tactics. Before running your CPA campaign at full blast, we test in on a CPM base with a test budget. It allows you to estimate how engaging your offer is and adjust the creatives before launching the campaign. For Web-Push formats, you can A/B test up to 15 creatives to pick the most beneficial.

  • Nurture and retain users with Smart Retargeting Tool

    Available on a CPM, CPC or CPA base, smart retargeting helps convert leads that have seen your ads but haven't purchased yet. TrafficSigma's pixel contributes to customer retention and better ad personalization, cause you are showing ads to those who are interested in it.

  • Buy CPM traffic via RTB to win the most wanted ad placements

    Our demand RTB partners profit from the fastest multiple campaigns launch and managing massive traffic volumes. With OpenRTB integration, you can use all auctions including header bidding. All GEOs, mobile&desktop traffic, and advanced targeting options provided.

Use all TrafficSigma's toolsets and solutionsfor your business growth

  • Experienced campaign management

    Full transparency and detailed reporting. Our expert managers successfully run worldwide reach campaigns for direct advertisers and agencies.

  • Traffic and bid estimation

    Smart algorithms estimate your campaign settings along with your nearest competition and offers optimal bids.

  • Top offers with proven CR

    We share top-performing offers and traffic slices to help you launch successful campaigns and reach KPIs faster.

  • Real-time analytics dashboard

    Track impressions, clicks, conversions, and spend as they happen, with source-level breakdowns you can act on instantly.

  • Automated rules and optimization

    Set your conditions once and let the platform pause, boost, or rebid your campaigns automatically toward your KPIs.

  • Dedicated anti-fraud protection

    Every impression passes multi-layer fraud checks, so your budget reaches genuine users and your stats stay clean.

Why to join TrafficSigma

  • 248GEOs

    Global coverage, advertisers and publishers from all Tiers

  • 30BN+

    Average number of monthly impressions

  • 3-level security: anti-fraud and anti-malware

  • Anti-Adblock solutions

  • 100%

    100% fill rate for publishers

  • 100%

    100% unique direct and RTB traffic

Reliable payment systems for advertisers

Mastercard, Visa, Wire Transfer, PayPal, Paxum, and crypto payment logos

Join TrafficSigma today

You're only a few minutes away from high-performing ad campaigns and loads of quality traffic. Welcome to your new growth area!